How Games Motivate People

A recent article by Adam Dole (twitter.com/adamdole) talks about how to turn gaming into a source of social change.  Dole argues that companies can adopt game-like mechanisms to satisfy user needs.  "Users" here referring broadly to consumers, customers, clients, etc.  Check out his idea of "Game Changing Benefits"

A recent article by Adam Dole (twitter.com/adamdole) talks about how to turn gaming into a source of social change.  Dole argues that companies can adopt game-like mechanisms to satisfy user needs.  "Users" here referring broadly to consumers, customers, clients, etc.  Check out his idea of "Game Changing Benefits" Pin It